One accountable firm, and a deep bench behind it.
The Deady Group is the relationship you deal with and the firm that answers for the result. Behind it are supplier ecosystems, delivery benches, and subject-matter experts who carry out the work under our direction. This page says who they are and how each relationship is paid for.
How it fits together.
We sit at the strategy and orchestration layer. Everything else connects through us, so you have one point of accountability.
Three kinds of relationship.
Supplier ecosystems
Access to a broad set of pre-vetted suppliers, so a recommendation starts from the whole market rather than from one vendor.
See the EcosystemsDelivery benches
Specialists who carry out the work we scope and direct, in technology advisory and in growth and go-to-market.
See the BenchesMSP channel
Managed service providers who bring us into their client relationships and keep the technical seat.
For MSPsSupplier ecosystems.
Three ecosystems carry most of the supplier access behind our recommendations. Each gets equal weight here because each plays a different part.
AVANT
Market intelligence and advisory platform
Lets us compare suppliers across categories without starting from a blank page, with access to a wide distribution of enterprise technology suppliers.
Telarus
Technology services brokerage
A broad supplier set and support ecosystem, with pricing leverage a single company buying alone would not have.
AppDirect
Cloud and SaaS marketplace
Pre-vetted cloud and software suppliers, purchased through one channel with commerce infrastructure behind it.
An ecosystem or a supplier may compensate The Deady Group when a client proceeds. When one does, you are told which and how, in writing, before you decide. See How We're Paid and the Transparency Standard.
We also take part in affiliate and partner programs through PartnerStack. They are covered in the Affiliate Disclosure.
Suppliers reachable through these ecosystems.
A sample of well-known suppliers available through at least one of them. These are suppliers we can bring to a comparison. They are not clients, and their appearance here is not an endorsement.
Names and marks belong to their owners. Each supplier was confirmed in an ecosystem's public directory.
How a recommendation is sourced.
The ecosystems widen the market. The order keeps it honest.
- RequirementWritten with you before any supplier is named
- Whole marketSuppliers drawn from all three ecosystems and beyond
- One sheetEvery option scored the same way, the incumbent and doing nothing included
- DisclosureWhich options would pay us, and how, in writing
- DeliveryCarried by the right bench, with accountability staying with us
Why buy through an advisor.
Industry research comparing technology decisions made with an advisor against decisions made directly with a vendor sales team.
Research on technology advisors as a group, not results specific to The Deady Group.
Delivery benches.
The work is carried out by specialists we have selected and remain accountable for.
Technology advisory. A dedicated advisory bench carries the day-to-day of a technology decision: evaluation, sourcing, negotiation support, and implementation oversight. Cloud architecture, cybersecurity engineering, network and connectivity, and AI and automation specialists come from this bench and the ecosystems above.
Growth and go-to-market. York IE is our go-to-market bench, and a referral partner. It is an investment and operating firm for technology companies that carries growth work under our direction.
- One relationship, whoever carries the work
- Specialists selected for the engagement, not the other way round
- Problems escalate to us, not to a ticket queue
Recognition.
Accreditations and memberships, each with a public listing you can check.
Accredited, certified, and known locally.
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BBB Accredited
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AOTMP Certified
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Greater Boston Chamber
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Revere Chamber board
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SDO Certified (SBPP)
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OpenGov supplier
AOTMP council member
William Deady is a Certified AOTMP Efficiency First Executive Advisor and a council member since April 2026. Our technology management framework is built on AOTMP's Efficiency First practices.
View the ListingIn the press
Releases and select coverage, including AP News, are collected in the newsroom.
Open the NewsroomWhat we will not do.
Drawn from the Client-First Transparency Standard.
- Take compensation from a provider without telling you which one, and how the arrangement works, before you decide.
- Put you in front of a sales process you did not ask for, or give a provider your contact details without your agreement.
- Describe a partner as more in-house than it is. The firm is founder-led and delivers through benches and ecosystems, and says so.
- Recommend a provider because of a relationship. When the right answer is to keep what you have, that is the recommendation.
